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Who What Wear's Shopping Director Was Right—This "Dated" Denim Trend Is Officially Back

Our take

The fashion landscape shifts, and what was once considered "dated" often resurfaces with renewed appeal. Our Shopping Director’s intuition proved remarkably prescient: a specific denim trend is experiencing a significant revival. Forget fleeting fads like acid wash or patchwork; this return is about a quiet confidence and timeless silhouette. It’s a move toward understated elegance, signaling a broader shift toward calm luxury in denim. Curious about impactful fashion campaigns that elevate photography? Explore our conversation on memorable editorial spreads.
 Who What Wear's Shopping Director Was Right—This "Dated" Denim Trend Is Officially Back

The cyclical nature of fashion is a truth we at Chiara Bransi understand intimately; what was once dismissed as passé inevitably resurfaces, often imbued with a fresh perspective. Who What Wear’s recent declaration regarding the return of split-hem jeans, initially met with skepticism, feels like a quiet validation of this very principle. Bobby Schuessler’s foresight in identifying this trend’s potential comeback, even going so far as to embrace it personally, highlights the subtle shifts occurring within the broader fashion landscape. It’s a fascinating parallel to the discussions we've seen around the enduring power of well-executed campaigns – the art of balancing photography and fashion, as explored in What are some of your favorite ad campaigns that basically balanced the art of photography with the art of fashion? – demonstrating that true style transcends fleeting trends and finds resonance through considered curation. The current reconsideration of split-hem jeans isn't about blindly resurrecting a past aesthetic; it's about reinterpreting it through a modern lens.

The initial dismissal of split-hem jeans as “dated” speaks to a broader reaction against overtly trend-driven fashion. For a period, maximalism and statement pieces reigned supreme, leading to a fatigue with anything perceived as overly predictable. Yet, the pendulum is now swinging back towards a more refined, understated elegance – a sensibility that aligns perfectly with the quiet luxury aesthetic we champion. This isn't a rejection of individuality, but rather a shift towards expressing it through more subtle means. It’s a move away from shouting “look at me” and towards a quiet confidence, a feeling echoed in the thoughtful self-assessment often shared within our community, like the question of whether a particular dress truly suits an individual, as posed in Does this dress suit me?. The return of split-hem jeans, therefore, isn't just about denim; it’s a symptom of a larger cultural recalibration, a desire for pieces that feel both timeless and contemporary.

What makes this resurgence particularly interesting is the way it’s being embraced – not as a loud, attention-grabbing statement, but as a nuanced detail that elevates an otherwise classic silhouette. The split hem, when executed thoughtfully, adds a touch of unexpected modernity, a hint of intrigue without sacrificing sophistication. It’s a testament to the power of subtle design elements to transform a familiar garment. This echoes a sentiment we've observed within our community’s discussions around personal style, where experiences with certain aesthetics, like the occasional feeling of being overexposed to a particular cultural expression, as shared in Wore Ethnic after a while, lead to a deeper appreciation for authenticity and curated self-expression. The key, as with any trend revival, lies in understanding the original context and adapting it to suit a modern sensibility.

Ultimately, the return of split-hem jeans represents a compelling example of fashion's cyclical nature and the evolving definition of style. It reinforces the idea that true elegance isn’t about chasing fleeting trends, but about embracing pieces that resonate with a sense of personal authenticity and refined taste. The question now becomes: how will designers and stylists continue to reinterpret and elevate this trend, ensuring it remains a symbol of understated sophistication rather than a nostalgic throwback? Will we see variations in split placement, fabric textures, or styling approaches that further distinguish this comeback from its previous iteration, and how will these innovations shape the broader conversation around denim and modern femininity?

Five months ago, Who What Wear's shopping director, Bobby Schuessler, wrote about split-hem jeans. He noted that while they can be considered "dated," they were making a comeback. He even went so far as to try on and buy a pair from Anine Bing. When I read his article in April, I was skeptical about the trend's return, but I kept it in mind. Now, seeing a well-dressed celebrity wearing them, I have to admit he was right.

The fashion person in question is Ines De Ramon. The jewelry executive and girlfriend of Brad Pitt was photographed wearing the jeans at the US Open earlier this month. She styled a high-waisted pair with a floral-embroidered blouse and wooden platform heels, creating a boho-chic ensemble perfect for the unofficial end of summer.

Split-hem jeans may be considered a denim trend, as they come in and out of the fashion cycle, but they're just as versatile as a classic silhouette like straight-leg jeans. While they look elegant with heels à la De Ramon, Bobby noted in his story that he loves how the jeans look with slim sneakers or ruched loafers. And while he may not wear ballet flats, he agrees that the jeans pair perfectly with them.

Call me easily convinced, but I'm now intrigued about adding this denim trend to my fall wardrobe. If you are too, keep scrolling to shop the best split-hem jeans.

The Denim Trend on Ines de Ramon

Ines de ramon wears a white top, split-hem jeans, wood heels and brad pitt wear sa blue jacket and pants with yellow sneakers.

(Image credit: Backgrid)

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